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Life Cycle

"It was a perfect confluence of everything we wanted to do with our lives, which is have fun at work, control our own destinies, and do something good for the world."
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Gadget Lust: The Pedego Electric Bike Makes Exercise Look (and Feel) Easy

"Little by little you find yourself asking for less and less assistance and burning more calories."
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Why are e-bikes all the rage? Because they’re plenty of fun to ride.

"They go from couch potatoes to fun seekers who are out there breathing fresh air… It’s life-changing."
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I Sing the Bike Electric

"I am out on a gorgeous day biking roads I couldn’t have biked otherwise… It’s as if some benign force in the universe is running behind me giving me a push."
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AARP: Eat My Dust Mr. Spandex

January 6, 2017

AARP writer Erik Hedegaard shares his “immeasurable pleasure” riding a Pedego Electric Bike with readers. The article includes basic electric bike facts and amusing vignettes of the writer’s adventures on two wheels.

“YOU REALLY haven’t lived until you’ve hurtled past some obnoxious, spandex-wearing kid on a $10,000 bicycle, with you sitting upright on your own two-wheeler, 62 years old, legs withered with age, cheerfully tooling along at 20 mph and offering the sap a fare-thee-well wave as you leave him in the dust.”

Entrepreneur Magazine: To Franchise or Not to Franchise

December 6, 2016

Entrepreneur Magazine investigates the pros and cons of franchising by comparing two similar companies with very different growth strategies. Pedego Electric Bikes (a licensor) is compared to Nekter Juice Bar (a franchisor).

“After four years, Pedego had dealers selling and renting bikes from California beach towns to Colorado ski towns to the East Coast — each store run by individuals who had researched the local market to appeal to specific communities, something a chain or a franchisee would struggle with.”

CBS News: These bikes are simply, well… electrifying

October 28, 2016

Pedego Electric Bikes were featured in an extensive article on CBS News. The article covers what an electric bike is, what it’s like to ride one, the state of the industry, and gives the perspective of an electric bike owner.

“After four years, Pedego had dealers selling and renting bikes from California beach towns to Colorado ski towns to the East Coast — each store run by individuals who had researched the local market to appeal to specific communities, something a chain or a franchisee would struggle with.”