DiCostanzo will share insights into Pedego’s Retail Successes
FOUNTAIN VALLEY, Calif., June 6, 2018 — Pedego® Electric Bikes co-founder and CEO Don DiCostanzo will share insights on Pedego’s retail agility as part of a panel discussion at the “The Future of Business, Engagement in a Digital World” conference. Hosted by the Association for Corporate Growth, Los Angeles (ACG LA), the event is being held on Thursday, June 14, 2018, at the Market Social House at 1145 South San Pedro St., Downtown Los Angeles.
Moderated by ACG LA President Suzie Doran, the panel is titled, “The Agility Test for Retail and Consumer Products” and will take place from 3:30 to 4:30 p.m. DiCostanzo will discuss how Pedego has created the electric bike category in the United States through the development of its Pedego-branded stores. The company now has more than 125 stores worldwide, which has contributed to Pedego becoming the Number 1 electric bike brand in the United States, according to Navigant Research. DiCostanzo will share “break away” strategies that help the brand stay relevant, fresh and enticing in new target markets.
“Most new retail businesses face similar growth challenges,” explained DiCostanzo. “In this panel, I will share the ways Pedego has created value and synergies through winning strategies for success in a competitive landscape.”
Pedego® Electric Bikes is the Number 1 electric bike brand in the United States, according to Navigant Research. Sold at more than 125 Pedego-branded stores and hundreds of independent electric bike dealers worldwide, Pedego electric bikes have 250- to 500-watt motors that empower riders to conquer hills and breeze through headwinds, cruising distances up to 60 miles on a single battery charge. The twist-and-go throttle gives riders instant manual control over their speeds while Pedal Assist automatically adds power to their pedaling. Available in hundreds of color combinations, Pedego’s high-quality, innovative “pedal or not” models include cruisers, tandems, commuters, fat-tire bikes, mountain bikes, cargo bikes and a convenient electric folding bike. Pedego electric bikes deliver fun, exercise and a green alternative for transportation — transforming lives with fun and delight. Free test rides are available at every Pedego store. Founded in 2008, Orange County, Calif.-based Pedego inspires riders to say, “Hello, Fun!”
Teri Sawyer, T&Co.